[THOUGHT] The Human Experience – Scenes from the Metro

umeshp February 14, 2018
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Tweet Every weekday morning, walking to catch the metro to office, inside the long Metro station corridor I pass by people hurrying on. But certain scenes stand out. A kind... read more

[DESIGN] Resume – From sketch to a high-fidelity prototype to final design

umeshp February 12, 2018
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Tweet Idea – Low fidelity Wireframe – good ol’ pen and paper by me High fidelity Prototype – PowerPoint by me Final Design (Adobe Illustrator CC – ... read more

[IDEA] Localised Fiverr

umeshp February 12, 2018
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Tweet This is an addition to my previous post about a Uber like service for digital workers serving businesses locally. It suddenly struck me that Fiverr is ideally positioned t... read more

[THOUGHTS] ux to hx (human experience)

umeshp February 11, 2018
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Tweet Starting out as a copywriter in the late 90s after learning the craft from seasoned writers, absorbing brand positioning concepts from Jack Trout and Al Ries, copy and ide... read more