Video Script – UAE Global Fellows Award

Script: Umesh Ponnusamy

Art/Creative Direction: Malesh Ponnusamy

Agency: David & William Advertising Dubai

Date: 2 Nov 2019

PROJECT: Video Script

Client: PMO Office Draft: 0.1

THE SCRIPT

Never before on this planet has there been a generation

Like ours that has seen such comfort and technological empowerment.

But are we as a generation, the happiest? Peaceful? TOLERANT?

Technology is catalysing social upheavals at a hitherto unseen pace.

The need for a tolerant and peaceful planet is now more than essential for the survival of the human race.

The United Arab Emirates with more than 200 nationalities living together in peaceful co-existence and tolerance understands that with great empowerment comes great responsibility.

That’s why we have launched the UAE Global Fellows

A selection of 40 Ambassadors of Tolerance under the age of 40.

Persons who are building bridges of inclusiveness and acceptance in their societies.

It could be you too.

Visit ________and self-nominate or nominate deserving ambassadors of tolerance.

The 40 entrants will be selected based on their contribution to:

  • Cultural Understanding
  • Religious Acceptance
  • Media Practices
  • Gender Empowerment

We will empower these 40 winners with the training and tools needed to spread Tolerance, Acceptance and Inclusiveness throughout the world.

File a nomination today and help Humanity and Planet Earth face the challenges of the future and rise together in peaceful and inclusive coexistence.

Notes:

The UAE Global Fellows is an international award constituted by the UAE government. It is to nominate and award 40 Ambassadors of Tolerance under the age of 40, persons who are building bridges of inclusiveness and acceptance in their societies.

The brief was to write a video script to promote the award and call for nominations. Below is the script I wrote for the pitch.

The director had made a first cut, have uploaded on YouTube.

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